Stop guessing. Start scaling.
Creative Labs, our in-house team, makes new ads every week. We launch them on Meta, find the ones that actually sell and put your budget behind them. For US direct-to-consumer brands.
Meta only: Facebook and Instagram
Creative Labs included: new ads every week
You own the ad account
Meta Ads · testing loop
Step 1 of 6
Launch
Week 6
Every concept goes live in its own test.
Ad A · Senior dog walk
UGC video
Ad B · Vet-formulated
Static
Ad C · Before & after
Motion
Ad D · Unboxing
UGC video
Illustrative numbers
Know exactly which ad sold.
Most agencies spread your budget across every platform, and someone else makes your ads. We run Meta only, and our own Creative Labs team makes your ads in-house.
1.Launch
Every week, new concepts go live, each in its own test.
2.Track
Pixel and Conversions API track every single purchase, so every sale has a source.
3.Rank
We rank ads by revenue, not likes. We keep the winners, cut the rest, and scale what sells.
4.Repeat
We make more ads like the winners, and every week you get one clear report, in an account you always own.
Grow revenue,not your ad budget.
Request an account auditEverything between the ad and the sale.
From the tracking that tells Meta who buys, to the weekly report that tells you what changed.
Tracking & account setup
Meta Pixel and Conversions API, purchase events, Business Manager and domain verification, so Meta optimizes on real sales.
Campaign structure
Separate testing and scaling campaigns, with Advantage+ where it fits, so new ads get a fair test without disturbing what already works.
Creative testing
New concepts every week from Creative Labs, with hooks tested in isolation so you learn which idea sold, not just which ad.
Audiences & retargeting
Broad prospecting, lookalikes from your buyers, and retargeting for site visitors and abandoned carts.
Budget & bidding
Budget moves to what's working. Cost caps when efficiency matters more than volume.
Weekly reporting
One page every week: spend, ROAS, cost per purchase, this week's winners and next week's tests.
Grow your D2C revenue without growing your ad budget.
Six steps, every week: we find the ads that sell, move your budget onto them and cut the ones that don't. Each cycle starts from what the last one proved.
Launch with many creatives
Several new concepts go live at once, each in its own ad set with an even budget, so Meta gives every idea a fair test instead of picking a favorite on day one.
One idea per ad set
So the results tell you which idea won, not which audience.
Even test budgets
Every concept gets the same spend before we judge it.
Checked before launch
Pixel events, links and Meta's ad policies, every time.
Measure every ad
Pixel and Conversions API report what each ad does, not just the campaign, so a strong ad can't hide behind a weak one.
Pixel + Conversions API
Purchases tracked even when browsers block cookies.
Hook rate and CTR
Who stops scrolling, and who goes on to click.
Cart to checkout to purchase
Where buyers drop off after the click.
Rank by revenue, not by likes
Clicks are cheap. We rank every ad by purchases, revenue and ROAS to see which one actually sells, and which one only gets attention.
ROAS and cost per purchase per ad
The two numbers that decide what stays.
Checked against your store
So Meta's numbers match the sales that actually landed.
Why it won, written down
Hook, angle, format or offer, for the next brief.
Keep the winners, cut the rest
Ads that sell graduate to a scaling campaign. Ads that don't are paused before they burn more budget, on rules we agree with you upfront.
Rules agreed upfront
Thresholds for pausing and scaling, set together at the start.
Winners graduate
Same post ID, so likes and comments carry over.
Losers paused early
Clear spend thresholds, not gut feel.
Make more like the winners
The winning angle becomes next week's brief. Creative Labs makes new hooks, angles and formats around the idea that sold, so you're never starting from zero.
New hooks on a proven idea
The first seconds change; the idea that sold stays.
New formats
A winning static becomes a UGC video, and the other way around.
Ready every week
So there's always a fresh round to test.
Scale what's proven, then go again
Budget grows on proven ads while we watch cost per purchase and frequency. When an ad starts to tire, the next round of winners is already being tested.
Budget moves to what works
Raised in steps, so Meta keeps learning.
Fatigue replaced, not ignored
Rising frequency and cost are the cue for the next winners.
A weekly report
What changed, why, and what's being tested next.
Meta only: Facebook and Instagram
You own the ad account
A weekly report in plain English
The numbers you'll see every week.
No vanity metrics. These are the numbers that decide which ads stay, which go, and where the budget moves next.
ROAS
Revenue for every dollar spent on ads.
Cost per purchase
What one new order costs you.
Purchases & revenue
Per ad, not just per campaign.
Hook rate
Share of viewers who watch past the first 3 seconds.
CTR
How often people click after seeing the ad.
CPM
What 1,000 impressions cost, a read on competition.
Frequency
How often the same person sees an ad, the first sign of fatigue.
Conversion rate
Share of visitors from ads who buy.
Average order value
How much each order is worth.
One monthly price. Creative Labs included.
Every plan includes new ads from Creative Labs and Meta ads management. Pick how many new concepts you want to test each month.
Starter
For brands ready to run Meta ads with a steady stream of new creative.
Creative Labs: UGC-style video, statics and motion
Meta ads management: tracking, campaigns and weekly testing
Winners scaled, losers cut
One clear report every week
Growth
For brands spending enough on Meta to feel ad fatigue.
Everything in Starter
Monthly creative review from your results
New concepts built around your winners
Scale
For brands running several products or audiences at once.
Everything in Growth
48-hour creative turnaround
Dedicated creative strategist
Management covers an agreed monthly ad spend; above it, a percentage of spend
Ad spend is paid to Meta directly, never through us
3-month minimum, then month-to-month
Prices in USD
Only want the ads made? Creative Labs plans start at $1,499 a month. See Creative Labs pricing →
What brands ask before they start.
Only Meta: Facebook and Instagram. Going deep on one platform, and making the ads for it ourselves, gets better results than spreading your budget thin across several.
Let's look at your account
Tell us what you sell and roughly what you spend on Meta each month. We'll reply with first thoughts within one business day.
contact@gautamitservices.com
Email us directly. We reply within one business day.Gautam IT Services
1st Floor, 521/30 A, Friends Colony, Near Tirupati Palace, Muzaffarnagar, Uttar Pradesh 251001, IndiaWhat happens next
We reply within one business day
An audit of your ad account and tracking
First concepts live within a week of the brief